Demandify Media

In our modern B2B competitive world, businesses are looking to maximize lead generation while increasing chances of conversion. While age-old cold calling, emailing, and form submissions have been the tried-and-true methods of generating leads, those never proved quite accurate or effective. B2B Intent Data was then introduced to take perspective to target a particular prospect who is in search of its offerings. But how does this stack up against the conventional lead-generation methods? Let's have a look.